The Ascott Limited (Thailand)

The Ascott Limited (Thailand)

The Ascott Limited (Thailand) has 27 properties and 5,200 keys in operations and in the development pipeline. It has over 20 years of track record in managing luxury hotels and serviced apartments in the country, many of which are award-winning and rank among the countries' top accommodation properties.

The full range of brands and properties operated by Ascott are: Ascott Sathorn Bangkok, Ascott Thonglor Bangkok, Ascott Embassy Sathorn Bangkok, Somerset Ekamai Bangkok, Somerset Maison Asoke Bangkok, Somerset Park Suanplu Bangkok, Somerset Sukhumvit Thonglor Bangkok, Somerset Rama 9 Bangkok, Somerset Riverside Bangkok, Citadines Sukhumvit 8 Bangkok, Citadines Sukhumvit 11 Bangkok, Citadines Sukhumvit 16 Bangkok, lyf Sukhumvit 8 Bangkok, The Park at EM District, SQ Boutique Hotel, Somerset Harbourview Sri Racha, and Citadines Grand Central Sri Racha, with another 10 properties in the development pipeline. 

A number of Ascott’s properties in Thailand are in the Top 50 and Top 20 of Trip Advisor’s nearly 1500 hotels in Bangkok and have frequently received industry awards and recognition over the years.

Mr. Brian Tan—Country General Manager, Thailand & Laos

Mr. Brian Tan is the Country General Manager for Thailand & Laos, and is responsible for leading The Ascott Limited’s business and operations across 5 cities with 27 operating and pipeline properties with a total of 5200 keys. He brings with him over 27 years of professional working experience across continents, having experienced long-term and short-term assignments in Shanghai, Beijing, Suzhou, Guangzhou, Shenzhen, Wuhan, Changsha, Geneva, Paris, Bangkok, Jakarta, Vientiane, and Singapore. In the year 2014, Mr. Tan was named Hotel Manager of the Year in the inaugural edition of the China Hotelier Awards.

Under Brian’s leadership, Ascott in Thailand grew from 17 properties in 2018 to 27 properties in 2022 and became a market leader in many of its respective sub-markets. As a result, he was able to ensure that most staff kept their jobs throughout the COVID pandemic to provide for themselves and their families. It is no surprise that Ascott Thailand properties are starting to receive Best Employer Awards for 2021 and 2022. 

Guest service scores grew year on year and reached a historical high in 2021, and Ascott Thailand’s focus on sustainable operations grew in momentum with the move into biodegradable amenities, glass bottles and other sustainable practices. The company continued its focus on aiding needy communities and charities despite the challenging pandemic situation.
 
On a personal front, Brian gives back to the industry through frequent industry conference speaking engagements, including the likes of HICAP (Hotel Investment Conference Asia Pacific), SASA (Serviced Apartment Summit Asia), SEAHIS (Southeast Asia Hotel Investment Summit) and HAS (Hospitality Asia Summit), as well as guest speaking engagements at various hospitality schools like the Cornell University School of Hotel Administration, Nanyang Business School, and Singapore Management University. He holds a Master of Management in Hospitality from the Cornell University School of Hotel Administration and a Bachelor of Arts from the National University of Singapore.